Hermann Eichholzer, Annenberg School
of Communications, USC
Date: 03/06 12:55 AM
Received: 03/06 8:12 AM
From: Hermann Eichholzer, firstname.lastname@example.org
To: Ira Kalb, irakalb@KalbAssociates.com
I am writing you to thank you for being such a superb and positive
influence on my career choice, Marketing. The passion with which you
have professed Marketing was and still is very contagious and I am
sharing that passion, which is the sole reason for my career choice.
Now, that I am doing my research for Human Resource Marketing˛ and
investigate the relationship between human resource and marketing I
that your Marketing concepts and philosophies are "way ahead"
everybody else. Understanding this I have come to the conclusion that
was not academically capable nor ready to appreciate or understand the
depth and completeness of your work.
My research allows me to become absorbed with this specific topic and
does not matter what I read, I always find parallels between what I
learned from you and what I am reading for my research.
Ira, I just have come to the conclusion that you
are a Marketing Guru
and your books therefore must be bibles.
I hope you are doing well!
Hermann Eichholzer, Annenberg School of Communications, USC
Tom Simonds, CEO of InterAccess
Date: 04/17 11:57 AM
Received: 04/17 1:38 PM
From: Tom Simonds, email@example.com
To: irakalb, irakalb@KalbAssociates.com
CC: Beatrix Richman, brichman@UNEX.ucla.edu
Dan Throgmorton, dthrogmo@UNEX.ucla.edu
Karim Cherif, kcherif@UNEX.ucla.edu
My company made #66 on the INC
500 list for 1999 and will probably be a winner in October for 2000,
a much worse rank. Ira's class, himself, and his various books I've
have been a tremendous source of help both from business basics to advanced
stuff. I also took a small business finance class which was all you
needed to get a business going until the first attempt at serious bank
Tom Simonds InterAccess Co.
President Data CLEC offering DSL & Internet Services
Well, you can be extra proud of me. Tell your
students that one of your
disciples went on to make $22M seven years after taking your class and
reading all your books. Your zero budget marketing
book, by the way, was
very effective. In fact many of our zero budget efforts and produce
better results than our very expensive efforts.
3. Maria Björner Brauer,
Sales Professional, LMI Technologies, Sweden
I really like your book (high-tech sales),
just like I liked your lecture in LA.
Maria Björner Brauer